If you think humans have a terrifying relationship with radioactive substances now just take a look at this retro commercial for Dorothy Gray Salon Cold Cream. In the commercial a woman had dirt placed on her face that was “just radioactive enough” to show up on a Geiger Counter. What could be the reason for giving a woman direct exposure to radiation on her face? To show the company’s cold cream cleaned dirt “up to 2 1/2 times more thoroughly” than competitor brands. Can you believe this is how careless we used to be with radioactive substances?